Contributor—A new revenue source for your sites

What is Contributor?

Contributor is a new source of revenue for your sites, funded directly by your site visitors. With Contributor, users pick a monthly contribution level (either $2, $5, or $10) and those funds are used to pay for your site—instead of ads. The result is that users see fewer ads and you still get paid.
Here’s how it works: when Contributor users visit a site in Google’s network, their monthly contribution is used to bid on their behalf in the ad auction—so they end up buying the ad slot rather than a traditional advertiser. The more they contribute, the fewer ads they see, and you still get paid.

Share Contributor with your visitors

Contributor unlocks a new way for users to support publishers like you—helping you thrive and focus on what you do best, creating content.
Tell your users that your site supports Contributor! Here are three ways you can help promote Contributor to your visitors:

• Show the Contributor Badge on your site
• Set up house ads
• Post an announcement on your blog

We look forward to partnering with you to help you generate more revenue from your site and keep your visitors happy. Stay in touch with us and get updates about Contributor by joining the Google Group Contributor-Announcements.

Show the Contributor Badge on your site

Add a badge to your site template. The Contributor Badge tells visitors to your site that they can help fund your content through alternative means. There are three available color themes: “light,” “dark,” and "white." The badge will adjust to fill the space you designate. (Want more options? Let us know.)

Sample badge:

How to display the badge

Add the following script to your page:

You can specify the following variables:

width // int (size in pixels)
height // int (size in pixels)
theme // string: ("light" or "dark" or "white")
pub-name // string (max length: 16 chars)
pub-id // string (use your pub id; example: ca-pub-1234567890)

 
Keep in mind: the look and content of the badge may be changed by Google as we refine our messaging. Sign up for our publisher announcements to stay informed.

Set up House Ads

You can also place house ads on your site that promote Contributor to your visitors.

Sample house ad:

How to show house ads

1. Choose a specific house ad size.
2. Link your ad to the Contributor site, using the following URL: https://www.google.com/contributor/welcome/?utm_source=publisher&utm_medium=banner&utm_campaign=your_pub_ID, where an example pub ID is ca-pub-1234567890.

Blogs or Announcements

Another way to introduce your site visitors to Contributor is through a blog post or announcement. If this approach interests you, here are some facts that your audience might find useful:

• Contributor works on lots of sites; when users sign up, they’ll get the Contributor experience on your site and all other compatible sites.
• Contributor only works on Google ads, and is subject to the same auction mechanics as any other advertiser. So we don’t guarantee users a 100% ad-free experience, even on sites that only run Google ads.